From Wikipedia:
A QR Code is a matrix code (or two-dimensional bar code) created by Japanese corporation Denso-Wave in 1994. The "QR" is derived from "Quick Response", as the creator intended the code to allow its contents to be decoded at high speed. QR Codes are common in Japan, where they are currently the most popular type of two dimensional codes. Moreover, most current Japanese mobile phones can read this code with their camera.
Although initially used for tracking parts in vehicle manufacturing, QR Codes are now used in a much broader context, including both commercial tracking applications and convenience-oriented applications aimed at mobile phone users (known as mobile tagging). QR Codes storing addresses and URLs may appear in magazines, on signs, buses, business cards or just about any object that users might need information about. Users with a camera phone equipped with the correct reader software can scan the image of the QR Code causing the phone's browser to launch and redirect to the programmed URL. This act of linking from physical world objects is known as a hardlink or physical world hyperlinks. Users can also generate and print their own QR Code for others to scan and use by visiting one of several free QR Code generating sites.
So basically its just like a barcode, but you can just take a picture of it and it'll automatically opens a url, phone number, sms or any text on your mobile phone (QR code reader software needed, but its pretty common now.)
This could be interesting if used for the poster and sticker design. What do u guys think? is it too late now?
incursion.com.au QR:
that would be an awesome rabbit hole. instead of them looking for the link we can throw them to it...
ReplyDeletewould be cool!
I think its a cool idea,we can make another batch of stickers with qr code. Or we can save it for our flyer design ;)
ReplyDeletethat's an excellent idea! love it. i reckon, we should just have stickers and posters...majority of people throw their flyers away. haha
ReplyDelete