10 Steps to Makinging an ARG
1. Start a puppet master team
2. Brainstorm your theme or story. Whats the game about? Now give the game a name!
3. Pick the game "verbs." What are you asking players to DO to win the game? Solve..collect..create..go to..... write.... find
4. Make a media plan. What sites and technologies will you use? Blogs...sms...facebook...twitter...email..websites...posters....real world clues.....
5. Design your community. What collaboration sites and technologies will you use? Wikis....google docs...... forums.... comments.....
6. Decide on a launch date. How long will it last?
7. Identify your team's strengths, and pick design roles.
8. Make a game time line. How does it start? What happens next? Are there important "plot points" or missions? What is the media schedule? How does it end?
9. Create the content.
10. Decide who to invite.
4 SECRETS OF AN AWESOME ARG2. Brainstorm your theme or story. Whats the game about? Now give the game a name!
3. Pick the game "verbs." What are you asking players to DO to win the game? Solve..collect..create..go to..... write.... find
4. Make a media plan. What sites and technologies will you use? Blogs...sms...facebook...twitter...email..websites...posters....real world clues.....
5. Design your community. What collaboration sites and technologies will you use? Wikis....google docs...... forums.... comments.....
6. Decide on a launch date. How long will it last?
7. Identify your team's strengths, and pick design roles.
8. Make a game time line. How does it start? What happens next? Are there important "plot points" or missions? What is the media schedule? How does it end?
9. Create the content.
10. Decide who to invite.
1.Make sure your players know EXACTLY what to do.
2. Help your players show off their superpowers!
3. Make it super-social!
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